Social Media Intern at Shamiri Institute

June 6, 2024
Application ends: June 24, 2024
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Job Description

 About the Company

Shamiri Institute is a youth-led nonprofit organization dedicated to revolutionizing mental health care in Africa. Founded in 2018 at Harvard University by award-winning Kenyan entrepreneur Tom Osborn and mental health researcher Katherine Venturo-Conerly, Shamiri aims to make mental health support affordable, personalized, and integrated into community life. Based in Nairobi, Kenya, our mission is to enable youths to thrive through accessible and effective mental health interventions. To date, we have positively impacted over 10,000 youths in secondary schools across Kenya, leading to significant improvements in mental health, social relations, and academic performance.

Job Description

About the Job Position: Social Media Intern
Location: Nairobi, Kenya
Type: Internship

We are excited to announce an opening for a Social Media Intern. This role provides a unique opportunity to engage and grow our online community across various social media platforms, contributing to the broader mission of enhancing youth mental health.

Key Responsibilities:

  1. Community Management: Monitor and respond to all direct messages (DMs) and comments on our social media feeds.
  2. Content Creation: Assist in creating and posting engaging content to boost audience interaction and attract new followers.
  3. Trend Awareness: Stay informed about online trends and ensure Shamiri Institute’s content aligns with our brand guidelines.
  4. Data Analysis: Regularly analyze social media metrics and gather audience feedback to share with the Communications team.
  5. Research: Conduct research to support team projects and strategy development.
  6. Strategy Development: Provide suggestions on how to grow our social media channels and enhance community engagement.

Qualifications and Experience

  1. Proven ability to manage content creation and audience engagement on social media platforms, particularly X (formerly Twitter) and LinkedIn.
  2. Experience in generating social media reports and analyzing performance metrics.
  3. Familiarity with online Kenyan communities (e.g., KOT) and current social media trends.


  1. Excellent communication skills, both written and oral.
  2. Strong organizational and multitasking abilities.
  3. Creative thinking and the ability to generate new ideas.
  4. Proficiency in using social media management tools.


  • Proficiency in English is required.
  • Knowledge of Swahili is an added advantage.

Eligibility and Selection:

  • Must be a recent graduate or currently pursuing a degree in a relevant field.
  • Demonstrated passion for social media and mental health advocacy.
  • Ability to work independently and as part of a team.

Core Functions / Responsibilities:

  1. Engage with the online community by responding to comments and messages.
  2. Assist in planning and executing social media campaigns.
  3. Monitor and analyze social media performance.
  4. Stay updated on social media trends and apply them to Shamiri Institute’s strategy.

How To Prepare For a Social Media Intern Job at Shamiri Institute

  1. Research the Organization: Understand Shamiri Institute’s mission, values, and current social media strategy.
  2. Familiarize Yourself with Social Media Tools: Get comfortable with tools like Hootsuite, Buffer, or Sprout Social.
  3. Enhance Your Content Creation Skills: Practice creating engaging posts, graphics, and videos.
  4. Stay Updated on Trends: Keep abreast of the latest social media trends and best practices.

Questions You Might Be Asked During a Social Media Intern Interview at Shamiri Institute

  1. What interests you about working with Shamiri Institute?
  2. How do you stay updated with social media trends?
  3. Can you provide examples of successful social media campaigns you’ve managed?
  4. How do you handle negative comments or feedback on social media?
  5. What strategies would you use to increase our social media engagement?

Tips To Nail Your Social Media Intern Interview at Shamiri Institute

  1. Show Enthusiasm: Demonstrate your passion for social media and mental health advocacy.
  2. Be Prepared: Have examples of your previous social media work ready to discuss.
  3. Showcase Creativity: Highlight your ability to come up with innovative ideas.
  4. Ask Questions: Show your interest by asking insightful questions about the role and the organization.

By following these guidelines and insights, you’ll be well on your way to securing and excelling in a Social Media Intern position with Shamiri Institute. Best of luck!